why your business should focus on sustainability in 2024

Climate change has become a major issue within the public domain. As global temperatures continue to rise, so does the topic of conversation, with the threat of global warming increasingly becoming reality. Extreme temperatures, flooding and droughts, landslides, wildfires and large storms — it’s becoming harder to ignore the impact humans are having on the planet. The result? Attitudes are changing and consumers are seeking out greener alternatives.

A study by Business Wire suggests that in the last five years, 85% of people globally have changed their purchasing habits to become more sustainable. It’s no surprise that businesses are responding by considering their processes and stance on Corporate Social Responsibility (CSR). The outcome has been positive. In 2022, a survey found that 80% of retailers who embarked on altering their business to reduce their environmental impact have resulted in increased customer loyalty. 

Surrounded by towering mountains, as we design and craft our awards from the picturesque town of Squamish, British Columbia, we’re reminded daily of the beautiful natural world we have a responsibility to protect. If your business is adapting to a greener approach this year, then we can help provide environmentally friendly awards for your corporate event or employee recognition gifts. 

We specialize in a sustainable approach to the custom design and creation of unique, handcrafted awards, trophies, and plaques using locally sourced materials. Having worked with clients such as the United Nations and BluEarth Renewables, we understand the importance of manufacturing awards using eco-friendly materials - and considering the environmental impact of our processes - while still achieving high-level corporate branding and contemporary designs. 

With the global opinion likely to continue to sway further in favor of the positive preservation of the planet, now is as good a time as any to employ greener business practices for a healthier natural world and future business prospects.